Post by moumita7777 on Oct 31, 2024 0:31:12 GMT -6
An alternative solution to boost your e-commerce
More and more companies with an e-commerce site are thinking about including SMS in their marketing strategy to improve their sales, but they wonder if this solution is really effective.
Below you will discover some important points that could tip the balance towards a communication solution that has many advantages.
25% of advertising SMS are kept
The advantages in figures (Sources Insee and RetailMeNot)
The mobile phone is an integral part of the daily lives of the French: teenagers, working people and retirees no longer go out without their mobile phone, wherever they go...
A reading rate of around 97%
Low marketing pressure, a mobile social media marketing service user generally receives 4.3 SMS per person per month, or 1 per week,
An advertisement received by SMS has an information memorization rate of 60%,
An SMS is read within 10 minutes of its receipt
42% of travelers prepare their stay or make reservations using their mobile,
M-commerce (or mobile commerce) represented 10% of e-commerce in France in 2015 (i.e. 6 billion euros), its growth was +50% compared to 2014,
Mobile purchases have increased significantly in France, rising from 3.7 billion to 7 billion euros between 2014 and 2015.
In 2016, mobile will represent 23.6% of spending in France
When to use SMS?
Manage invitations to events (private sales, sales, etc.): reservations, reminders, last-minute information, etc.
Announce a promotion,
Confirm orders, shipments, deliveries, information on product availability…
Increase the number of prospects through targeted offers (coupons, discount codes, etc.)
Set up a voting system, a survey, a mini study…
Key points
Have a responsive site, that is to say, one that is just as visible from a large computer screen as from small mobile phone screens.
Do not abuse this marketing tool which remains well accepted, because it is not considered intrusive, for attractive offers (sales, promotions, gifts, etc.) and informative (deliveries, shipping, etc.).
Have a well-segmented, supplied and constantly renewed database. You have the possibility to rent qualified and regularly enriched databases on our Spot-Hit site
68% of French people say they are ready to receive offers on their smartphones (Insee)
The Spot-Hit Prestashop SMS Plugin
We offer you an easy-to-use Prestashop SMS plugin. It allows you to track orders by SMS but also to massively inform your customers during exceptional events or promotions.
Test our plugin!
A small price that says a lot…
From just €0.039 excluding VAT per SMS, Spot-Hit offers you a modern, easy-to-use and particularly economical marketing tool!
With its many advantages, SMS Marketing really deserves to be integrated into your e-commerce strategy. Come and discover our offers and take advantage of 100 free credits to test the solution that promotes the recruitment of new customers!
More and more companies with an e-commerce site are thinking about including SMS in their marketing strategy to improve their sales, but they wonder if this solution is really effective.
Below you will discover some important points that could tip the balance towards a communication solution that has many advantages.
25% of advertising SMS are kept
The advantages in figures (Sources Insee and RetailMeNot)
The mobile phone is an integral part of the daily lives of the French: teenagers, working people and retirees no longer go out without their mobile phone, wherever they go...
A reading rate of around 97%
Low marketing pressure, a mobile social media marketing service user generally receives 4.3 SMS per person per month, or 1 per week,
An advertisement received by SMS has an information memorization rate of 60%,
An SMS is read within 10 minutes of its receipt
42% of travelers prepare their stay or make reservations using their mobile,
M-commerce (or mobile commerce) represented 10% of e-commerce in France in 2015 (i.e. 6 billion euros), its growth was +50% compared to 2014,
Mobile purchases have increased significantly in France, rising from 3.7 billion to 7 billion euros between 2014 and 2015.
In 2016, mobile will represent 23.6% of spending in France
When to use SMS?
Manage invitations to events (private sales, sales, etc.): reservations, reminders, last-minute information, etc.
Announce a promotion,
Confirm orders, shipments, deliveries, information on product availability…
Increase the number of prospects through targeted offers (coupons, discount codes, etc.)
Set up a voting system, a survey, a mini study…
Key points
Have a responsive site, that is to say, one that is just as visible from a large computer screen as from small mobile phone screens.
Do not abuse this marketing tool which remains well accepted, because it is not considered intrusive, for attractive offers (sales, promotions, gifts, etc.) and informative (deliveries, shipping, etc.).
Have a well-segmented, supplied and constantly renewed database. You have the possibility to rent qualified and regularly enriched databases on our Spot-Hit site
68% of French people say they are ready to receive offers on their smartphones (Insee)
The Spot-Hit Prestashop SMS Plugin
We offer you an easy-to-use Prestashop SMS plugin. It allows you to track orders by SMS but also to massively inform your customers during exceptional events or promotions.
Test our plugin!
A small price that says a lot…
From just €0.039 excluding VAT per SMS, Spot-Hit offers you a modern, easy-to-use and particularly economical marketing tool!
With its many advantages, SMS Marketing really deserves to be integrated into your e-commerce strategy. Come and discover our offers and take advantage of 100 free credits to test the solution that promotes the recruitment of new customers!
